Advertising Reports

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Display Case	Search Engine Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Grizzly Grill Blairsden	3,136	2,007	275	$4,836.87
Gumba's II Go	2,203	1,149	123	$2,769.09
Lost Sierra Artists and Crafters	1,832	373	47	$898.93
Porta-Saloon	81,489	53,616	2118	$129,214.56
Sierra Mountain Properties	4,282	2,165	292	$5,217.65
TOTAL (5)	92,942	59,310	2,855	$142,937.10

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)